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Preorders for the new OLED Nintendo Switch will start at 3PM ET / 12PM PT today

Update July 15th, 4:55PM ET: The Nintendo Switch OLED model is no longer available for preorder in either color.

Preorders for Nintendo’s new OLED Switch model are now live, following Nintendo’s formal announcement this morning. The console is set to be released on October 8th for $350, a $50 price increase over the standard Switch model. Nintendo didn’t provide any specific details regarding availability, directing customers to check with stores directly for how they’ll be handling preorders.

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